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Pain Free Performance — Posture Alignment Therapy

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The Evolution of our Practice

March 9, 2026 by Jess Powell

Our clinic first opened in 2006 when our founder, Cindy, encountered a book that shifted her understanding of how the body experiences and resolves pain. At the time, Cindy was working in physical therapy when a client introduced her to Pain Free by Pete Egoscue. The book’s central idea—that the body functions as an interconnected system—offered a new perspective on therapeutic exercise and muscular compensation.

Trusting her intuition, Cindy began applying these principles with her physical therapy patients. The results were striking. Patients who had been preparing for surgical procedures were improving and, in some cases, no longer needed them. Encouraged by these outcomes, Cindy took a leap of faith and opened the first postural alignment therapy clinic in Central Virginia.

After completing her certification through Egoscue University in 2006, Cindy continued to deepen her belief that the body has an extraordinary capacity to heal when muscular imbalances and postural dysfunction are properly addressed. For more than 20 years, our practice has helped clients experience meaningful improvements in function, longevity, and overall quality of life—often allowing them to move beyond chronic pain.

As our understanding of the body has continued to evolve, so has our approach. While Postural Alignment Therapy remains the foundation of our work, we have thoughtfully incorporated additional modalities when they support the healing process. These include hands-on techniques such as Strain Counterstrain, as well as therapeutic technologies like red-light and infrared laser therapy.

Equally important to us is the process of assessment. Each client is evaluated individually through observation, movement analysis, and hands-on palpation. This allows us to understand the subtle compensations within the body in ways that standardized software or automated assessments often cannot capture.

In 2018, after more than a decade as Egoscue affiliates, we chose to continue our work independently at Pain Free Performance. This transition allowed us to expand the services we offer while maintaining the principles that have guided our practice since the beginning.

Filed Under: Alignment, Egoscue, Function of movement, Movement, Movement For Alignment, On-line Appointments, Posture Alignment, Sports Injury and Alignment, Studio News

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Our Studio is located at
3054 Berkmar Drive, Suite C
Charlottesville, VA 22901
(434) 296-0600
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Posture Alignment Therapy is available virtually or in person at our studio.
Charlottesville Posture Alignment Therapy to relieve back pain, neck pain, hip pain, shoulder pain, and other muscular and body pain.
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